[Many repeat customers! ] Increase sales by mail ordering our proud curry by rapid freezing!

Company Name:

Mr. Hasunohana

Person in charge:

Owner Mr. Kobayashi

Mr. Tarun

Introduced machine:

rejoice freezer

Industry:

Restaurants, mail order

Frozen items:

Indian curry

prefectures:

Osaka Prefecture

assignment

I want to sell it online, but the quality will drop if I freeze it.

Background of considering the introduction of rapid freezer

I wanted more people to be able to enjoy delicious curry through mail order.

It has been 7 years since we opened our business in a residential area in Osaka.

Local people came with their families,
We have many regular customers and repeat visits.
Store management was stable.

Therefore, we want more people and people from further afield to try Hasunohana's curry.
We decided to open a store on a major mail order site.

However, in order to deliver the curry to people living far away, it must be frozen.
I tried various freezing methods, but the quality deteriorated when frozen.

Therefore, we consulted with Daybreak, an expert on rapid freezer.
We asked them to suggest the most suitable rapid freezer.

Effects after introducing rapid freezer

We have more repeat customers and sales continue to grow!

As of July 2018, one year has passed since we introduced rapid freezer and vacuum packaging machine and started mail order.
We receive more than 50 orders every month, and sales continue to increase.

The best part is that most of our customers are repeat customers.
It seems that some people keep Hasunohana curry in their freezers at home.
I'm very happy.

If the number of repeat customers increases, fluctuations in sales will be suppressed,
From a business standpoint, we are also happy because we receive a steady stream of orders.

Even considering mail-order store opening fees and equipment lease fees, we are in the black every month.
I'm glad I took a step into a new business.

Customer feedback

We hear from local people that they are happy.

"This is by far the most delicious Indian curry I've ever had!"
"It's a frozen set, so it's easy to repeat!"
"The staff at the store were great!"

We have received many reviews like this.

From those who are connoisseurs of Indian curry,

"The taste of the chicken doesn't seep into the soup, it's firm and delicious."
"The texture of the vegetables is so delicious that you can't believe they're frozen."

We have also received reviews that make us think that it was a good idea to stick to freezing.